Effortless Sun Protection for Every Adventure
UPF 50+ clothing that keeps you and your family safe, comfortable, and living well under the sun
Welcome to Essuntials
Why We're Here
The sun doesn’t come with a warning label, but it should. Invisible UV rays take a toll on your skin daily—causing premature aging, painful burns, and an increased risk of skin cancer. Yet, 90% of these risks are preventable with consistent protection.
At Essuntials™, we believe sun protection shouldn’t feel like an extra task; it should be effortless and natural, like the clothes you wear every day. By blending natural fibers with advanced UV-blocking technology, we’ve created soft, comfortable clothing that lets you live well under the sun without the hassle.
Born in the Sunshine City, Built for Life Outdoors
Our Story
In St. Petersburg, Florida—where the sun shines nearly 361 days a year—sun protection isn’t optional, it’s essential. But traditional methods like sunscreen can be messy, inconvenient, and expensive. That’s why we created Essuntials™: to redefine how you protect yourself outdoors.
Our UPF 50+ clothing combines natural fibers with advanced UV-blocking technology, offering lightweight, breathable protection for every adventure. Whether you're hiking a scenic trail, playing pickleball with friends, gardening in the backyard, or chasing the kids at the playground, Essuntials™ makes sun safety effortless and comfortable.
What Makes Us Different
Protection You Can Trust, Comfort You’ll Love
UV protection that fits your life—no mess, no discomfort, just confidence under the sun.
Our Promise to You
At Essuntials™, we’re more than just a clothing brand—we’re a movement to make sun protection effortless for everyone. Our mission is to empower you to live well under the sun, without compromise. By combining the softness of natural fibers with advanced UV-blocking technology, we deliver durable, high-quality products that feel as good as they perform.
We’re committed to inclusivity, offering styles for men, women, and children of all ages, skin tones, and sizes. With Essuntials, sun protection becomes an essential part of everyday life, making it easier than ever to stay safe and comfortable under the sun.
Your Sun Protection Journey Starts Here
Join the Movement
Whether it’s park picnics and casual playdates, activities like gardening, hiking, and pickleball, or even simply enjoying a sunny day, our sun-safe attire makes it easy to outfit the entire family in UPF 50+ clothing that looks great, feels even better, and delivers reliable performance.
Join the community today and discover how simple sun protection can be.
Let's live well under the sun, together.
Team Essuntials™
